Know-how

The hands that make the difference

Behind every order: women of the Souss, and skills learned from generation to generation.

Argan oil, step by step

  1. Gather and dry

    The fruits of the argan tree are gathered, then dried in the sun.

  2. Crack

    Each nut is cracked between two stones to free the kernels. It is the most delicate step.

  3. Roast, or not

    Roasted kernels give the nutty culinary oil. Raw kernels give the cosmetic oil.

  4. Press

    The kernels are pressed; the oil rests, then it is filtered.

Amlou, stone-ground

  1. Roast

    The almonds are roasted to bring out their flavour.

  2. Grind

    They are ground until they turn into a paste.

  3. Blend

    Culinary argan oil and honey are added, then mixed until smooth.

Why made to order?

Preparing after the order means no products waiting around. It also means working at the pace of real orders, without overproduction.

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